CAMPAIGN MANAGEMENT SYSTEM
Campaign Management System is built on Precision Marketing solution to help businesses and telcos collect and analyze multi-dimensional data based on customer behaviors. The solution enables communication messages to be delivered to the right customers, at the right time, with the highest efficiency.
BENEFITS
Optimizes communication costs and efficiency
Growth in market share and revenue
Reduces customer churn rate
KEY FEATURES
- Multi-dimensional customer profiles
- Customer micro-segmentation
- Personalized and object-oriented communication campaigns
- Real-time campaign selection based on instantaneous analysis
- Detailed reports available and upon request